Job Type: Full Time
Role: Social Media Manager
Company: The SMC Group - www.thesmc-group.com
Location: Jamaica
Hours: 10am -
6pm
Start
Date: February 2021
Salary:
Negotiable
Role
We are looking for a talented Social
Media Manager to administer our Social Media accounts:
●
Facebook: https://www.facebook.com/thesmcgrouplondon
●
Instagram: https://www.instagram.com/thesmcgroupcom/
● Linkedin: https://www.linkedin.com/company/smc-europe/
● Youtube: https://www.youtube.com/user/SMCGroupWorldwide/
● Website: www.thesmc-group.com
You will be responsible for creating original
text, briefing & managing the internal design team, procuring
project information from the global SMC team, managing posts and engaging with
followers. You will manage our company image in a cohesive way to achieve
our marketing goals.
As a Social Media
Manager, we expect you to be up-to-date with the latest digital
technologies and social media trends. You should have excellent
communication skills and be able to express our company’s views creatively.
We
are looking for a person that understands SMC's Branding & business
objectives, each global market and their target audience.
In
this role you will aim to consistently reach (and ideally exceed) Social Media
KPIs objectives by planning, implementing, managing and reporting on media
campaigns for each social platform.
Ultimately, you should
be able to handle our social media presence ensuring high levels of web
traffic and customer engagement.
Responsibilities and Duties
● Perform research on current benchmark
trends and audience preferences;
● Design and implement
social media strategy to align with business goals;
● Design and implement
a monthly social media calendar across social media platforms in line
with the social media strategy, consumer insights and SMC’s brand tone of voice;
● Set specific
objectives and report on KPIs & Boosted posts/ Campaigns ROI;
● Generate, edit,
publish and share engaging content daily (e.g. original text, photos, videos and
news);
● Collaborate with
other team members to ensure brand consistency:
○
graphic designer (briefing & giving feedback for each post
design)
○
Global SMC team members (briefing and asking for local content
in their markets)
● Communicate with
followers, respond to queries in a timely manner and monitor followers
reviews & comments;
● Oversee social media
accounts’ design (e.g. Facebook
timeline cover, profile pictures and blog layout, Instagram Timeline,
Highlights, description etc.);
● Suggest and
implement new features to develop brand awareness, like promotions and
competitions;
● Stay up-to-date with
current technologies and trends in social media, design tools and applications;
● Optional, monitor SEO
and web traffic metrics.
Role Requirements
Good to have Social Media Manager
skills:
● Excellent written
and verbal communicator (English Language is a must);
● Creative and
innovative thinking, digitally connected with an insatiable curiosity to learn
and develop knowledge;
● Proven work
experience as a Social Media Manager (portfolio required upon application
with the work done in the past 2 years);
● Hands on experience
in content management & team coordination;
● Excellent
copywriting skills;
● Ability to create
& deliver creative content (text, image and video);
● Be at the forefront
of your industry, the social channels and the media you manage, knowledge of
online marketing channels;
● Fully capable of
utilising the tools and software (used either internally from the
company or external to ensure you can effectively execute campaigns). This includes
any updates related to these tools;
Basic
Requirements
The ideal candidate must possess the following:
● BSc degree in
Marketing or relevant field;
● Optional - familiarity
with web design, SEO, keyword research and Google Analytics.
● Analytical and
multitasking skills (detail orientation is a plus);
● Punctuality - excellent time
management and ability to meet deadlines;
● Team player;
● Flexible approach
and independent attitude;
● Ability to develop
relationships – internally, with the different global market teams and
externally, with our clients;
● Have a willingness
to share the knowledge and collaborate with other team members.
● A proactive approach
to work.
The SMC Group
The SMC
group is a global entertainment marketing agency, that assist brands in
developing activation strategy sent around music and talent based assets.
Originally
formed to provide specialist PR and marketing services support for record
labels and film studios (Universal Music, Sony, BMG, EMI and 20th Century Fox)
today the company is one of the leading entertainment brand strategist,
defining global policy for Fortune 500 companies such as Unilever and the
Coca-Cola company.
Please send applications by: Friday January 8, 2021 to:
Email: Info@thesmc-Group.com
Candidates must be available to interview between: 11th-18th
January 2021.
Only shortlisted candidates will be contacted.