Job Type: Full Time
Role: Social Media Manager
Company:
The
SMC Group - www.thesmc-group.com
Location: Jamaica
Hours: 10am -
6pm
Start Date: August 2021
Salary:
Negotiable
ROLE:
We are looking for a talented Social Media Manager to administer our
Social Media accounts:
● Facebook: https://www.facebook.com/smcgroupglobal
● Instagram: https://www.instagram.com/smcgroupglobal
● Linkedin: https://www.linkedin.com/company/202779/admin
● Youtube: https://www.youtube.com/user/SMCGroupWorldwide/ ● Website: www.thesmc-group.com
You will be responsible for creating social media campaigns, pitching content ideas, creating original text, briefing & managing the third parties
(brief & coordonate with the graphic designer & ask information from
the global team), managing posts, engaging with followers and consistently
increasing the following of the page. You will manage our company image in
a cohesive way to achieve our marketing goals.
As
a Social Media Manager, we expect you to
be up-to-date with the latest digital technologies and social media trends.
You should have excellent communication skills and be able to express our
company’s views creatively.
We
are looking for a person that understands SMC's Branding & business
objectives, each global market and their target audience.
In this role you will aim to consistently reach (and ideally exceed) Social Media KPIs objectives by planning, implementing, managing and reporting on media campaigns for each social platform. Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
ROLE RESPONSIBILITIES:
● Perform research on current benchmark trends and
audience preferences;
● Design and implement social media strategy to align with
business goals;
● Design and implement a monthly social media calendar across social
media platforms in line with the social media strategy, consumer insights and
SMC’s brand tone of voice;
● Set specific objectives and report on KPIs &
Boosted posts/ Campaigns ROI;
● Generate, edit, publish and share engaging content daily (e.g. original
text, photos, videos and news);
● Collaborate with other team members to ensure
brand consistency:
○ graphic
designer (briefing & giving feedback for each post design)
○ Global SMC team members (briefing and
asking for local content in their markets)
● Communicate with followers, respond to
queries in a timely manner and monitor followers reviews & comments;
● Oversee social media accounts’ design (e.g. Facebook
timeline cover, profile pictures and blog layout, Instagram Timeline,
Highlights, description etc.);
● Suggest and implement new features to develop brand
awareness, like promotions and competitions;
● Stay up-to-date with current technologies and trends in
social media, design tools and applications;
● Optional,
monitor SEO and web traffic metrics.
BASIC REQUIREMENTS
Good to have
Social Media Manager skills:
● Excellent written and verbal communicator (English
Language is a must);
● Creative and innovative thinking, digitally connected with
an insatiable curiosity to learn and develop knowledge;
● Proven work experience as a Social Media Manager (portfolio
required upon application with the work done in the past 2 years);
● Hands on experience in content management & team
coordination;
● Excellent copywriting skills;
● Ability to create & deliver creative content (text, image
and video);
● Be at the forefront of your industry, the social
channels and the media you manage, knowledge of online marketing channels;
● Fully capable of utilising the tools and software (used either
internally from the company or external to ensure you can effectively execute campaigns).
This includes any updates related to these tools;
● BSc Degree in Marketing or relevant field;
● Optional - familiarity
with web design, SEO, keyword research and Google Analytics.
Nice to have
skills:
● Analytical and multitasking skills (detail
orientation is a plus);
● Punctuality - excellent time management and
ability to meet deadlines;
● Team player;
● Flexible approach and independent attitude;
● Ability to develop relationships – internally,
with the different global market teams and externally, with our clients;
● Have a willingness to share the knowledge and collaborate
with other team members.
● A proactive approach to work.
SCREENING QUESTIONS:
Kindly submit
with your application, answers to the below questions, in the body of the
email:
1. How many years of Social
Media Experience do you have?
2. Do you have experience
managing Facebook pages?
3. Do you have experience
managing Instagram pages?
4. Do you have experience
managing LinkedIn pages?
5. Do you have experience
managing YouTube pages?
Please send
applications by: Friday 23rd July, 2021 to:
Email:
Info@thesmc-Group.com
Candidates must be available to interview between: July
26-30 2021. Only shortlisted candidates
will be contacted.
THE SMC GROUP
The
SMC group is a global entertainment marketing agency that assists brands in
developing activation strategies centered around music and talent based assets.
Originally formed to provide
specialist PR and marketing services support for record labels and film studios
(Universal Music, Sony, BMG, EMI and Twentieth Century Fox), today the company
is one of the leading entertainment brand strategists, defining global policy
for Fortune 500 companies such as Unilever and The Coca-Cola Company.
Our
core capabilities span across 3 key verticals:
Strategy,
Procurement and Amplification, with each discipline receiving
expert support from both our legal and research teams. The SMC Group is a
collection of innovative international entrepreneurs led by its founder and CEO
Maurice Hamilton from the global headquarters in London, England.
